餐牌設計食物攝影專門店 - 聯想設計
Menu Design & Food Photography - Vision Design
業務增長的方法：品牌創建
What we can do for you: Brand Building
不管您是初開業或已經營多年的餐廳，食物質素固然重要，然而要讓更多人認識或光顧您的餐廳，宣傳廣告不可或缺。我們能為您提供最佳的品牌創建方案，透過平面設計的各項宣傳品加以推廣餐廳。
以下將以我們的客戶『金坊泰國美食』為案例，簡述餐廳所需的平面設計元素，如何利用它達到有效的宣傳與成果。
Whether you are a beginner or a restaurant business owner for many years, the quality of food is important for sure. However, to let more people know or visit your restaurant, advertising is an important part. We can provide the best design for you, through various promotional items to promote the restaurant.
We use "Golden Thai food" as an example, briefly introduce what we can do for you, show you how we can promote your restaurant by graphic design.
Logo Design
商標設計
商標設計非常重要，它是代表着餐廳的標誌。
一個好的商標能令您在市場中有高辨識度，予人良好的第一印象。同時令人能更易記住及聯想起您餐廳的美食，是建立餐廳形象的第一步。
我們採用了泰國的佛塔圖像配合瘦長的字型，顏色選用紅黑的對比，突顯佛塔的輪廓。泰文餐廳名亦讓人一望而知是泰菜餐廳。
We use a Buddha stupa in Thailand with elongated font, color selection of red and black contrast, highlight the contours of pagodas. Thai restaurant name also makes a glance Thai Restaurants.
Logo design is very important, it represents a symbol of the restaurant.
You make a good trademark with a high degree of recognition in the market, giving people a good first impression. At the same time it is easier to remember and be able to think of your restaurant's food is the first step to establish the image of the restaurant.
Menu Design & Food Shooting
餐牌設計．食物攝影
餐牌設計丶食物攝影，兩者關係相輔相承，一般而言，我們建議餐廳最少拍攝一輯自家的食物相片作餐牌設計之用。
食物相片於餐牌中有著重要的角色，不僅令設計版面更豐富可觀，同時亦令顧客預覽食品製作後的模樣， 從而引起他們的食慾，增加品嚐美食的期待感。
『金坊泰國美食』共有三間分店，根據各家分店的不同需要，我們在餐牌設計上亦會加以配合，不會拘泥於固有的設計，務求能符合餐廳風格之餘，亦能設計出令人耳目一新的餐牌。
此外我們還可額外為您的餐牌作文字翻譯 (英/日/韓/泰文等)，方便不同的食客更易理解餐牌內容。
Menu design and food photography are the most powerful tool to promote restaurant business.
Food pictures plays an important role in menu design, not only makes the design layout richer and impressive, but also led the customer to preview the food, increase the sense of looking forward to tasting food.
There are three branches of "Golden Thai Food", according to the different needs of each branch, we design different menu to fit their image.
In addition, we provide menu translation (English / Japanese / Korean / Thai, etc.) to facilitate easier understanding of different diners meal card content.
Promotional
Items
宣傳
用品
為了進一步推廣餐廳，我們可利用各款宣傳用品加以協助。
餐廳內的宣傳用品：
- 餐枱紙：可將您想推廣的資訊置於當中，如餐廳的優惠。
- 台咭：作為正式餐牌的輔助，內容常見為早餐、午餐、下午茶或食品推介
- 牆身海報：可放食物相片或圖案加以配合，營造室內良好的視覺環境，加深顧客對餐廳的觀感
對外的宣傳用品：
- 宣傳單張（外賣傳單 / 郵寄通函）
若您的餐廳欲提供外送服務，外賣傳單是不能缺少的宣傳品，令顧客對餐廳食品一目了然，方便下單。此外，郵寄通函亦是其中一種簡易有效的宣傳，我們可為您製作附有投遞標記的宣傳單張，通過香港郵政通函郵寄服務，能針對某一區域的客戶羣，將餐廳資訊推廣至更多潛在客戶，從而擴展新客源及增加區內知名度。
- 展板及海報
海報一般貼於餐廳玻璃上，內容可以是食物照片或圖案等，藉此吸引顧客留意相關資訊。展板一般置於門外，以展架固定，方便顧客於進餐廳前預覽餐牌之用。
- 易拉架
現時最常見的街頭宣傳，可令更多途人知道您餐廳的資訊。加入地圖，即可變成引導人前往新開張餐廳的指標。
- 卡片：可分為公司及個人卡片，讓餐廳進一步廣為人知
- 會員咭或優惠券：適當的提供折扣優惠能吸引新客源
- 招牌：為餐廳門面最當眼的地方，辨認餐廳的重要門牌
- 燈箱燈片：適用於餐廳外設有燈箱，能吸引顧客目光
In order to further promote the restaurant, we can take advantage of promotional items to assist you.
Internal Promotion: Tablemat, Tent Card, Wall Poster
Publicity Promotion: Leaflets, Foamboards, Easy Roll Stand, Namecard, VIP Cards,
Signboard, Light Box Slides
我們透過各大社交平台，助你建立人氣形象，保持高曝光，從而擴大客戶羣，有效推廣您的餐廳。
現時香港最受歡迎的社交平台：
(1) Facebook
(2) Instagram
(3) Youtube
(4) Blogspot
(5) Google Plus
透過在這些平台保持高曝光，令社會大眾對你的餐廳感覺優越，是現時不可或缺的致勝關鍵。
Social Network
社交平台
We through the major social networking platform to help you build the image of popularity, to maintain a high exposure, thereby expanding the customer base, effectively promote your restaurant.
The most popular social platforms in Hong Kong:
(1) Facebook
(2) Instagram
(3) Youtube
(4) Blogspot
(5) Google Plus
Through maintaining a high exposure in these platforms, to make public your restaurant feel superior, is now an essential key to success.